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Reddit Community Strategy

Social Media & Community MarketingAdvanced

The prompt

Create a Reddit marketing strategy for [YOUR BRAND]. Industry: [INDUSTRY]. Relevant subreddits: [LIST SUBREDDITS]. Include: Community Research: 1) Top 5-10 subreddits where your audience is, 2) Rules of each subreddit (what's allowed/not), 3) Culture and tone of each community, 4) Posting patterns (what performs well). Content Approach: 1) Value-first content (no promotion - how to contribute genuinely), 2) AMA (Ask Me Anything) strategy and prep, 3) Helpful responses to questions in your expertise, 4) Content types (guides, resources, stories, questions). Posting Templates: 1) Discussion starter posts (5 examples), 2) Help/advice posts (5 examples), 3) Resource sharing posts (3 examples), 4) Comment response templates. Do's: 1) Build karma before promoting, 2) Follow 90/10 rule (90% value, 10% promotion), 3) Be transparent about affiliation, 4) Engage authentically. Don'ts: 1) Spam, 2) Fake accounts, 3) Vote manipulation, 4) Ignore community rules. Metrics: Track sentiment, engagement, traffic, conversions. Reddit is allergic to marketing - be genuinely helpful or don't bother.