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UGC Campaign Prompt

Social Media & User-Generated ContentAdvanced

The prompt

Create a user-generated content (UGC) campaign for [YOUR BRAND/PRODUCT]. Campaign theme: [THEME/ANGLE]. Goals: [BRAND AWARENESS/ENGAGEMENT/SOCIAL PROOF]. Include: Campaign Concept: 1) Creative theme and hashtag, 2) What you're asking customers to share (photos, videos, stories, reviews), 3) Participation incentive: [CONTEST PRIZE, FEATURE, DISCOUNT]. Launch Assets: 1) Campaign landing page copy, 2) Email to customers inviting participation, 3) Social media announcement posts (3 variations), 4) Instagram Story template for sharing, 5) Participation guidelines (what to post, how to tag, rights/permissions). Promotion: 1) In-product promotion message, 2) Influencer outreach script (to seed campaign), 3) Paid ad copy to promote campaign. Management: 1) Content curation criteria (what you'll reshare), 2) Comment response templates, 3) Winner selection criteria if contest, 4) Follow-up thank you message. Duration: [CAMPAIGN LENGTH].