Video Sales Letter Script

Write a Video Sales Letter (VSL) script for [YOUR PRODUCT/SERVICE]. Offer: [YOUR OFFER]. Target: [AUDIENCE]. Length: [3-5 MINUTES]. Script structure: Opening (0-30 seconds): 1) Pattern interrupt or provocative hook, 2) Big promise or result. Problem Agitation (30 seconds - 1 min): 1) Identify the frustrating problem, 2) Agitate the pain (why it's worse than they think), 3) Common failed solutions. Solution Introduction (1-2 min): 1) There's a better way, 2) Introduce your solution/framework, 3) Why it's different from what they've tried, 4) How it works (simple 3-step explanation). Proof (1 min): 1) Results and testimonials, 2) Show don't tell (demo if applicable), 3) Social proof elements. Offer (1 min): 1) What they get (stack the value), 2) Price reveal and justification, 3) Bonuses, 4) Guarantee/risk reversal. Urgency (30 seconds): 1) Scarcity or deadline, 2) What happens if they don't act. Close (30 seconds): 1) Clear CTA repeated, 2) Final reminder of transformation. Include: [VISUAL CUES], [B-ROLL SUGGESTIONS], pacing notes. Tone: Conversational, persuasive, not infomercial-y.